GapKids

2021-2025

Since 2021, I’ve shaped the creative direction for Girls and Boys at GapKids, crafting a renewed design language rooted in the brand’s timeless icons. I’ve focused on rebuilding essentials with elevated materials, modern silhouettes, and a refined point of view that reasserts Gap’s signature icons. My work champions cohesive big ideas focusing on comfort, and craft—reimagining classic Gap style for today’s kid with a fresh, modern sensibility.